Hi, I'm Dave Ashby, a freelance 3D animator, video editor and digital designer based in Bristol, UK.

I've spent over 28 years working across the full spectrum of design: from print and web design early in my career, to motion graphics, 3D modelling, 3D animation, video editing and VFX in more recent years. I now work primarily as a freelancer, partnering with design agencies, production companies and brands to deliver high-quality 3D and digital creative work.

My specialism is 3D animation and modelling using Cinema4D with Octane & Redshift rendering. For video and post-production, I work across the full Adobe Creative Suite - including Premiere Pro, After Effects and more. I'm also widely known for my AR 3D animations on social media, particularly my viral Pokémon augmented reality content. Check out my Showreel.

RECENT PROJECTS

Flowtech 3D Intro Animation

Flowtech Intro Animation

3D Product Visualisations

3D Product Visualisations

3D AR Pokemon Animations

Pokemon 3D Animations

Skills & Services
You may need to know my design skills and program knowledge. I know the following programs at a professional level

3D Animation, Video FX Skills


The main design skills I utilise daily include:

Storyboarding
Creative Direction
2D/3D Animation
3D Modelling
Texturing / Lighting
Character Design
Character Rigging
Product Visualisation
3D Simulations (Fire/Water)
Graphic Design
Video Editing
VFX

Software & Tools


Basically anything Adobe (Photoshop, Illustrator, Indesign, Aftereffects, Premiere and so on) as my background is print and web design.

As for 3D, Cinema4d is my go to program, but I also know zbrush, Substance Painter and X-Particles.

My renderer of choice is Octane or Redshift.

When video editing, I use a full suite of plugins in improve my edits including Red Giant and Cineware plugins.

View Portfolio



Professional Design Experience

AT A GLANCE

After my studies and getting my 1st class degree in Graphic Design, I started my design career as a print designer, but over time, learnt to be a web designer and motion graphics artist. I've worked for various design agencies, eventually moving my focus to digital design and more recently 3D modelling and animation as a freelancer.

Previous Experience

Liquidlizard (Freelance)
Since April 2012, I decided to go fulltime freelance to give me the time to work on my personal projects such as my clothing brand. Since then I now usually work for design agencies as a designer for hire, helping out on all kinds of design projects, and small businesses coming up with the creative direction for the project at hand .

Proctor & Stevenson
Well known design agency in Bristol who design campaigns for very large clients such as Panasonic. They create all types of media for on and offline campaigns. My role was senior web designer mostly designing websites and mobile app work.

TeamRubber
Digital social media agency split into 3 companies (RubberRepublic, Delib, Viral Ad Network) specialising in creating campaigns for large well known clients such as Paramount and UK Councils. My role at TeamRubber was lead digital designer creating all the visual design work.

Debut Sport
Sports and leisure supplier for UK distributors such as Argos, Toys R Us, JJB Sport and Tesco. My role as senior designer was to create launch campaigns, design products and online advertisements.

The Filter
One of the first social networks that recommended music, films and web clips based on the things you watch and listen to. The company was part owned by Peter Gabriel and my role was lead designer to help build the brand and design a world class social website.

Bluepoppy
Design agency based in Bristol who created campaigns for all types of clients of different sizes. My role here switched between a print and web designer depending on the project.

Em5
Print design agency. Mostly handling local corporate projects and a monthly magazine. On occasion I built corporate websites and flash advert animations but my main role was print design on brochures, leaflets and the magazine.

IMS
London based print agency. As lead designer I designed and laid out all the printed materials for various small companies and local businesses.

Download my CV
Previous Experience
My qualifications

BA (Hons) Graphic Design Degree - ‘1st Class’ 3yr (2000-2003) Swindon Art College

Btec National Diploma Graphic Design - 2yr (1998-2000) Barnfield College (Luton)

A-Level Art - 1yr (1998-2000) Barnfield College

You want more!?

Download my CV